![]() ![]() The brand has worked with Terri & Sandy since 2010, and is currently the #1 Grocery pet brand in the US. This campaign marks the first work since Freshpet’s last campaign, 'Friends for Life' which leveraged the Sonny & Cher classic, 'I’ve got you babe.'įounded in 2006, Freshpet is on a mission to revolutionise an industry built on unhealthy, overly processed kibble. A smarter, healthier dog food: 100 human-grade food, pre-portioned and delivered to your door. Find quality pet care products to add to your. ![]() But when it comes to their food, we don’t yet share our refrigerators? Our new campaign sets out to change this deeply ingrained behaviour.” Shop for Freshpet Select Grain Free Chicken Recipe Slice & Serve Roll Dog Food (1.5 lb) at King Soopers. They share our activities, our homes, even our beds. John Speranza, CMO of Freshpet, says, “Our dogs aren’t our pets. And in 'In-Laws', we see a wife, taken aback by her mother-in-law, who coldly refers to her dog Hank as a 'she.' The :30’s and :15s, will run on national TV and online. In 'Dinner Date', we witness an all too real situation in which a guy realises this is NOT the girl for him when she coyly diminishes his dog Pepper. Two new launch spots feature pet parents showing unwavering loyalty to their beloved dogs by defending their decision to keep their pet’s food in the fridge. 'It’s Not Dog Food, it’s Food Food' doubles down on the brand’s mission to flip pet owners’ perception of kibble as an adequate diet by setting a new standard with fresh, refrigerated food. And it makes sense: Kibble is over-processed - cooked to the point where it stops looking like food at all. 'Dog Food' is how some people describe food so unappealing, our (human) tongues wouldn’t touch it with a ten-foot pole. Well design a custom meal plan just right for your pup based on their weight, age, gender. Created in partnership with long time AOR Terri & Sandy, Freshpet’s 'It’s Not Dog Food, it’s Food Food' seeks to raise awareness among pet parents of the benefits of feeding their pooches fresh food that requires refrigeration, just like the food they feed themselves. Healthy, delicious meals that are just right for your pets needs. Just Food for Dogs, on the other hand, supplements its primary goal of fresh foods for pets by supporting rescue efforts to honor pet life, initiating change in the pet food niche, using scientific evidence to make decisions, and working transparently and continuously making advocacy for pet health.Freshpet - the pioneer in real, fresh food for pets, is launching a new national brand campaign, platform and tagline targeting pet parents who not only view their furry friends as part of the family, but prefer to treat them as their equal. Aside from being two of the best fresh dog food companies, Freshpet goes further by working with rescues and shelters to provide pets with the resources and food they need while increasing their visibility in the community. In this review, I will go over their revolutionized approach to your dog’s food, emphasizing that it is “food for pets,” a small but distinctive point highlighting their qualitative approach, with many signature personalized principles to pet nutrition. Just Food for Dogs and Freshpet are two of the best fresh dog food brands dedicated to providing the highest quality pet food in the current market. Fresh Dog Food Freshpet Select Refrigerated Small Dog Food Bite Size Beef & Egg Recipe Freshpet Sensitive Stomach & Skin Refrigerated Dog Food Steam Cook. Improving the quality and length of life of dogs. ![]()
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